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Ricoh enhances its FusionPro document creation solution to speed up and simplify highly targeted communications

Ricoh Europe, London, 02 December 2021 – The creation of highly targeted customer communication has been made quicker and easier for campaign creators following the latest enhancements to Ricoh’s premier document creation solution, FusionPro.

Ricoh enhances its FusionPro document creation solution to speed up and simplify highly targeted communications
Enhanced Ricoh FusionPro expands design options with the addition of partial transparency effects to images and text. Image created using FusionPro.

The leading suite of tools for the design and production of personalised marketing and communications allows companies to produce highly customisable documents for print and digital delivery. It integrates with Adobe InDesign and Acrobat to provide a seamless plug-and-play interface for flexible VDP document creation from almost any design file that can be converted to PDF. 

The new release includes increased functionality to simplify the generation of FusionPro’s powerful rules based intelligent templates. It uses data to form highly targeted, relevant messaging which is shown to increase recipient response rates on all customer communications.

The additional functionality enables users to:
• Easily convert richly formatted static text in a PDF file into variable frames, removing the need to import the variable frames from InDesign.
• Add partial transparency effects to images and text, delivering further design options.
• Add multiple data sources and filter data through a new user interface to simplify the management of primary and secondary data files.
• Manage variable frames and visibility through groups of actions to save time adding design rules and functionality.
• Access new template wizards to build fully functionality tables, removing the need for Java script coding.

Craig Lewis, Head of Enterprise Printing, Ricoh Europe, comments: “McKinsey research found that targeted communications can drive revenue growth of 10% to 30%. These newest FusionPro enhancements help businesses of all sizes easily create impactful targeted messaging by continuing to remove complexity and costs from the process.”

For more information visit www.ricoh-europe.com.

|Om Ricoh|

Ricoh legger til rette for digitale arbeidsplasser ved hjelp av innovative teknologier og tjenester som lar ansatte jobbe smartere. I mer enn 80 år har Ricoh vært pådriver for innovasjon, og er i dag en ledende leverandør av løsninger innen dokumenthåndtering, møteromsløsninger, IT-tjenester, kommersielt og industrielt trykk, digitale kameraer og industrielle systemer.

Hovedkvarteret ligger i Tokyo, og Ricoh Group driver forretninger i rundt 200 land og regioner. I finansåret som ble avsluttet i mars 2021 hadde Ricoh Group et globalt salg på 1 682 milliarder yen som tilsvarer rundt 15,1 milliarder USD)

For mer informasjon, se www.ricoh.no


Eller ta kontakt med:
Pål Arne Grøttem
Sales 
and Marketing Director
Ricoh Norge AS
Innspurten 13
0663 Oslo
Norway
Tel: + 47
48046000
paal.arne.grottem@ricoh.no 

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